Influencer Marketing Manager (all genders)

The Influencer Marketing Manager will support and challenge the status quo of Sunday Natural’s Influencer Marketing strategy to drive commercial growth. The role involves developing ideas to improve understanding of influencer marketing's impact, guiding scaling plans across social media channels, influencer engagement, and international markets, while also overseeing investment into the DACH influencer program. The manager will execute plans to activate influencers across multiple social media platforms, evaluate performance, optimize campaigns, and spearhead activation strategies beyond individual influencer channels.

Requirements

• Minimum of 1.5+ year working in this field
• Demonstrated success in driving commercial growth, preferably for a DTC e-commerce brand
• Deep knowledge of the influencer landscape
• Experience in managing and scaling an influencer program into 6 digit monthly spend
• Ability to grasp and influence crucial KPIs per influencer
• Very good German (C1-2) and good English skills
• Permanent place of residence in Berlin or willingness to relocate

Benefits

• An appealing discount on all products
• 28 days of paid time off per year plus up to 5 days off between Christmas and New Year
• Urban Sports Club membership
• Swapfiets bike rental or Deutschlandticket subsidy
• Hybrid work model and 'workation'
• Various discounts on attractive brands
• Real ownership and room for new initiatives
• Inviting office spaces with access to organic teas and superfoods
• Regular tea & office parties, Christmas and summer feasts and various influencer events