Swayable is a creative pre-testing platform that uses robust data science and Randomized Controlled Trial (RCT) methodology to measure how ads and messages will perform before launch. The company helps major brands like Airbnb, Amazon, and Uber determine the most effective concepts and audiences, saving money and increasing communication impact by understanding what works. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling.
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Swayable is a creative pre-testing platform that uses robust data science and Randomized Controlled Trial (RCT) methodology to measure how ads and messages will perform before launch. The company helps major brands like Airbnb, Amazon, and Uber determine the most effective concepts and audiences, saving money and increasing communication impact by understanding what works. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling.