Media Buyer / Creative Strategist
Sweat Pants AgencyCalgary, Alberta, Canada
Posted January 15, 2026
Full Time
About the Company
Sweat Pants Agency drives growth for subscription models via paid ads, CRO, and compelling copywriting.
Job Description
Media Buyer / Creative Strategist for DTC and ecommerce brands, driving growth across Meta ads and TikTok. Requires hands-on experience scaling ecommerce brands, understanding creative as a lever, and acting as a strategist.
Requirements
- Own paid media strategy for DTC/eCommerce clients across Meta and TikTok
- Build creative testing roadmaps — develop angles, write briefs for editors, analyze what's working
- Manage ad budgets ranging from $30k / mo to $1m / mo per client
- Diagnose the full funnel — spot whether issues are creative, offer, or conversion
- Communicate clearly with clients — present results, plans, and next steps
- Work with UGC creators — source talent, write scripts, direct content when needed
Benefits
- Aggressive testing
- Opportunities for growth and senior strategy
- Working on real brands with real budgets