CRM Manager (Braze Expert)

As CRM Manager, you will lead the delivery of our CRM program across the Americas/EMEA/LAC/APAC region, driving strategic initiatives and collaborating with stakeholders worldwide. You will own and deliver best-in-class CRM strategy and execution across the customer lifecycle, using Braze as a core platform to drive personalized customer communications.

Requirements

• Significant experience as a CRM Manager with a deep understanding of core CRM principles.
• Proven line management experience is essential.
• Extensive experience with Email Service Providers (ESPs), including creating and reviewing complex segmentation queries.
• Minimum 2 years of experience with Braze
• Strong customer-centric mindset, covering campaign creation, lifecycle optimization, test & learn methodology, KPI definition, and reporting.
• Excellent data and analytical skills, with the ability to interpret insights and provide actionable recommendations.
• Proven track record in managing end-to-end CRM programs and email marketing processes.
• Expertise in CRM principles, email marketing, and customer lifecycle management.
• Demonstrated ability to drive measurable improvements in campaign effectiveness and KPIs.
• Ability to define, implement, and promote best practices in CRM and email marketing.
• Strong project management, communication, and analytical skills.
• Experience collaborating with global stakeholders and managing relationships with email service providers.
• Proficiency in Microsoft Office (Excel, Word, PowerPoint)

Benefits

• Extended Health, Dental, Vision
• Employee Assistance and mental wellness resources
• Travel offers
• 3 extra float days after 3 years of work
• One month off, fully paid sabbatical every 5 years of work
• Full catalogue of learning modules
• Discount on Pet Insurance
• Working Holidays: Ability to work from any of our 23 global offices for a short period of time