Brand Strategist - China

We are seeking an experienced Brand Marketing Planner to develop and execute marketing strategies for our games. The ideal candidate should have experience working in a research and development-oriented publishing company, having successfully independently launched projects rated S or above, and possess strong user operation thinking skills.

Requirements

• Bachelor's degree or higher
• Over 5 years of experience in market brand planning at a research and development-oriented publishing company
• Independently led brand teams and mid-to-long-tail operations for content-based games rated S or above
• Deep understanding of Chinese social media platform rules (e.g., Bilibili, Xiaohongshu, Weibo, etc.)
• Excellent cross-team collaboration skills

Benefits

• Opportunity to work on award-winning games
• Collaborative and dynamic work environment
• Opportunity to develop and execute marketing strategies