We are looking for a Legal Marketing Manager to coordinate in-house marketing initiatives and design innovative Google Ad pay per click campaigns for our firm. The ideal candidate will have 4+ years of direct Google Ads experience and a strong understanding of SEO and digital marketing.
Requirements
- Management and growth of pay per click campaigns driving revenue and profits
- Systematizing activity and creating processes on pay per click channels
- Manage the setup, adjustments, monitoring, and reporting for digital marketing and advertising campaigns
- Improving Click-Through Rates and Costs Per Click
- Create/add/manage Google ads and large budgets on a daily basis
- Keyword research experience with SEO understanding
- Take an active role in developing digital strategies that support our overall digital marketing program
- Create monthly reports with analysis of performance of campaigns along with strategic recommendations for continual improvement
- Provide and communicate strategic direction on PPC campaign initiatives, identifying key messages, and value propositions
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401(k) plan
- Catered lunches
- Complimentary parking
- Paid time off