The Works is seeking a Paid & Organic Social Media Manager to shape how their brand shows up in the world, building meaningful connections, sparking conversations, and driving brand fame. As a commercially minded, insight-driven social media manager, you will lead across organic, paid, and influencer channels, blending creativity with commercial impact.
Requirements
- 3+ years' experience in Paid Social & Organic Social with hands-on execution, performance optimisation and budget ownership.
- Proven success managing paid social campaigns across multiple platforms, ideally including Meta, TikTok and Pinterest.
- Strong understanding of audience segmentation, targeting strategies and full-funnel campaign planning.
- Confident using Meta Ads Manager, TikTok Ads Manager, Pinterest Ads Manager and their associated Business Suites.
- Experience working with affiliate platforms and managing relationships with agency Account Management teams.
- Demonstrated ability to manage and grow organic social channels through content strategy, community building and engagement initiatives.
- Experience managing influencers, creators or affiliate programmes, with an understanding of how each drives reach, consideration and conversion.
- Working knowledge of pixel implementation, server-side tracking and attribution models.
- Experience building yearly budgets, forecasting performance and managing spend against targets.
Benefits
- 25% Colleague Discount
- MyWorks - Access exclusive online discounts across hundreds of retailers, holidays, utilities deals, tech and more
- Family Friendly Leave - Enjoy some time well spent with enhanced maternity, paternity and adoption pay.
- Holiday – 33 days including bank holidays.
- Holiday Purchase - Purchase an additional 5 days
- Can-Do Academy - Grow your skills and career with instant access to further training and development in areas that interest you.
- Stream - Claim early access to 50% of your wages as you earn them – for when ‘life’ happens!
- Share Scheme - Unleash your inner Monopoly mogul and own a piece of The Works!
- 24/7 support for you and your family - Through our partnership with the Retail Trust who provide an Employee Assistance Programme and so much more!
- Healthcare Cash Plan – To support your everyday healthcare costs
- Long Service Awards, pension, life assurance, Cycle to Work and optional charity giving