The Corporates Marketing Strategy, Senior Manager, is responsible for crafting and driving the US legal corporates demand generation strategy, owning full-funnel performance and budget, and identifying repeatable sources of growth across small, mid, and large US corporate legal customers.
Requirements
- 7+ years of experience in B2B demand generation or growth marketing with deep understanding of marketing frameworks and channel mix activation
- Proven experience building demand gen strategies and translating them into integrated campaigns that drive qualified pipeline
- Demonstrated experience managing and optimizing large budgets ($3M+ annually) including forecasting, ROI evaluation, and ongoing reallocation based on performance
- Strong analytical skills with experience in forecasting, measuring, and reporting on marketing metrics
- Excellent collaboration and communication skills with ability to work with cross-functional teams, including experience working with and presenting to senior leadership
Benefits
- Flexible vacation
- Two company-wide Mental Health Days off
- Access to the Headspace app
- Retirement savings
- Tuition reimbursement
- Employee incentive programs
- Resources for mental, physical, and financial wellbeing