Community Engagement and Culture Manager

Tower 28 is seeking a Community Engagement + Culture Manager who will own Tower 28's community ecosystem across digital platforms, loyalty programs, and in-person eventing. This role blends community building, fan engagement, creator/athlete relationship management, experiential production, and cross-functional collaboration.

Requirements

• 3–5+ years experience in community event management, experiential marketing, and creator/influencer relations.
• Experience hosting or facilitating online and IRL community engagement.
• Highly organized, detail-obsessed, and comfortable managing multiple projects.
• A strong communicator with copywriting chops (especially for IG Broadcast & community platforms).
• Experienced with community platforms (e.g. Discord, TYB, Loyalty platforms).
• Comfortable capturing event content on the fly.
• Passionate about beauty, wellness, and building meaningful connections with customers.
• Hustle: Resourcefulness, can-try-attitude, out of the box thinking.
• Ownership: Positive attitude when faced with obstacles and the willingness to develop alternative approaches to overcome them.
• Cool: Stay calm under pressure, ability to influence, high emotional intelligence
• Collaborative style: able to work in a fast-paced growth organization, lead teams and work within them in an environment of high change

Benefits

• healthcare
• dental
• vision
• Holidays
• vacation
• sick time
• Summer Fridays
• quiet week between Christmas and New Years