Email Marketing Specialist

Role Overview

The Email Marketing Specialist will be responsible for architecting, managing, and optimizing complex automated email flows using Klaviyo and Shopify. They will work closely with the visual designer, copywriter, and performance marketing teams to optimize on-site lead generation and customer journey.

What You Will Do

The main responsibilities include managing and optimizing email flows, developing targeted customer segments, planning and executing promotional newsletters, and monitoring deliverability. The role also involves A/B testing and optimization, cross-functional collaboration, and data analysis.

Why It Might Be a Fit

The ideal candidate will have 3+ years of experience in e-commerce, digital marketing, or a dedicated DTC role, with a proven track record of scaling direct sales. They will have a deep understanding of the digital retail ecosystem, including Shopify operations, CRM tools, and email marketing tools.

Requirements

• 3+ years of experience in e-commerce, digital marketing, or a dedicated DTC role
• Proven track record of scaling direct sales
• Deep understanding of the digital retail ecosystem
• Professional working proficiency in English and German

Benefits

• Attractive salary with target-related OTE bonus
• 28-31 annual holidays
• Partial remote working
• Company pension scheme
• Good incentive plan
• Employee referral award
• Regular team events
• Ergonomic office chairs and height-adjustable workplaces
• Modern office with free parking places
• Free drinks and good tea and coffee
• Employee discounts on company products