Marketing Director - Education Background

The Marketing Director will be accountable for the overall marketing, service and profitability of the marketing department, charting the growth of the department and achieving its objectives.

Requirements

• Course consultation to potential students by understanding their interest and recommending the suitable programs to them
• Selling and recruiting students for the designated Postgraduate programs
• Attend to enquiries through phone, email, walk in and website
• Constant follow up calls or meet ups from current database
• Email ‘reminders’ to create awareness of ongoing intake and programs
• Participate and contribute in education fair, program preview, corporate presentation and etc
• Follow up on the student’s application for MBA’S and supporting documents
• Follow up with registry department for EPF and offer letter, student ID and other necessary documents after student’s application
• Execution of overall marketing strategies and contribute to the objectives of the postgraduate programs
• Follow up on student’s refund, unpaid tuition fees and bank draft during enrollment
• Ensure proper management of enquiry database
• Sourcing for new database by conducting research via website visit and cold emailing to identify potential students to be recruited
• Develop potential student database
• Prepare rival analysis / market comparison of competitor’s programs
• Flexible to produce quality work within stipulated dateline
• Willing to contribute additional hours during seasonal and events
• Supporting Superior and acting on behalf (as needed) on performing his/her duties
• To carry out such duties that may be assigned to you from time to time by the Superior or persons acting on behalf of company

Benefits

• Generous Paid Time Off