Social Media Manager - Gaming (Freelance)

Role Overview

Our Gaming team is seeking an experienced Social Media Manager to lead day-to-day social channel management and content publishing for a mobile video game IP. This role is ideal for a social lead who understands how to translate campaign strategy into consistent, high-quality social execution.

What You Will Do

Manage the social channels themselves — including content scheduling, publishing, and ongoing channel oversight — while ensuring that each post supports the broader launch strategy and connects with gaming audiences.

Why It Might Be a Fit

Ideal for a social lead who understands how to translate campaign strategy into consistent, high-quality social execution, with 6+ years of experience managing brand or entertainment social channels, ideally within gaming, entertainment, or agency environments.

Requirements

• 6+ years of experience managing brand or entertainment social channels, ideally within gaming, entertainment, or agency environments
• Proven experience publishing and managing high-volume social content across multiple platforms
• Strong experience building and maintaining editorial calendars and social publishing workflows
• Excellent copywriting and editing skills for social media
• Strong understanding of gaming audiences, fan communities, and social platform behaviors
• Ability to coordinate across multiple teams and manage deadlines in a fast-paced campaign environment
• Previous experience serving as a client-facing social media lead (SME), comfortable presenting recommendations, communicating updates, and collaborating directly with client partners
• Experience supporting or leading social campaigns for the launch of a new AAA game IP or major title release
• Proficiency with Google Workspace and social publishing / collaboration tools (e.g., Sprinklr, Sprout, Asana, Slack)