We are seeking an experienced Director, Catalog Digital Marketing Urban to drive long-term product and campaign strategy for multiple artists and projects across the IGA roster, with specific focus on Urban (Hip-Hop/R&B) catalog while maintaining fluency across all genres.
Requirements
- 6+ years' experience as a Marketing Director and/or Product Manager in music
- Strong experience in Urban (Hip-Hop/R&B) while holding comprehensive knowledge across all genres
- Deep passion for music history, catalog storytelling, and cultural evolution
- Strong ability to define and drive strategy, execution, timelines, and cross-functional coordination
- Creative thinker with the ability to generate fresh, innovative marketing ideas rooted in culture
- Strong understanding of DSP behavior and trends (Spotify, Apple, SoundCloud, YouTube)
- Deep familiarity with social platforms and content trends, especially TikTok
- Excellent communication, writing, presentation, and cross-functional relationship skills
- Proficiency with Word, Excel, PowerPoint, and Nielsen analytics (SoundScan, Mediabase)
- Bachelor's Degree
Benefits
- Comprehensive medical, dental, and vision coverage
- 100% coverage for out-patient in-network mental health services
- Fertility coverage for eligible medical plan participants
- Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
- Student Loan Repayment Assistance and Tuition Reimbursement
- 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution