We are seeking an experienced Director, Global Media Planning to support frontline and catalog repertoire on a global scale. The ideal candidate is passionate about the ever-changing advertising landscape and music, with deep expertise across digital media channels, including paid search, social, programmatic, display, video, mobile, and emerging media and new technology platforms.
Requirements
- Bachelor's degree, preferably with a concentration in advertising, marketing, business administration, or communications preferred
- 5+ years media planning or buying experience - preferably within entertainment, e-commerce, or agency environments.
- Confidence in written and verbal communication skills in client-facing environment
- Experience buying through Meta, Google AdWords, TikTok, X, Snapchat, and other DSPs
- Understanding of Google Shopping, Demand Gen, and PMAX campaigns, Facebook Commerce Manager, and Shopify
- Proficiency in Keynote, Word, Excel and PowerPoint with ability to build compelling reports detailing campaign successes, ROI and learnings.
- Experience with DoubleClick, Google Analytics, Domo, Looker, Linkfire
- Demonstrated ability to drive eCommerce revenue growth and lead generation through paid media.
Benefits
- Comprehensive medical, dental, and vision coverage
- 100% coverage for out-patient in-network mental health services
- Fertility coverage for eligible medical plan participants
- Wellbeing reimbursements for fitness classes, spa treatments, meal services, travel, and so much more (up to $720/year)
- Student Loan Repayment Assistance and Tuition Reimbursement
- 401(k) with 100% immediate vesting on the first 5% of your contributions, plus an additional UMG contribution