The Associate Strategy Director at VaynerMedia drives all marketing proposals, leads strategic client initiatives, and executes deep understanding of processes and platforms. They promote new and existing strategy applicable in social media platforms, bring the consumer's world to life through qualitative and cultural mining, and articulate data-driven insights in a logical flow to deliver a compelling and enlightening story to clients.
Requirements
- Drives all marketing proposals (proactive and reactive) for categories rooted in a consumer and cultural truths
- Leads with partner(s) to develop strategic client initiatives to deliver on their KPIs by leveraging capabilities
- Executes deep understanding of all processes and platforms, and have the opportunity to proactively come up with new innovative and creative solutions for both internal ways of working and external client engagements
- Undertakes technical understanding, business sense, managerial/connecting and Interpersonal skills
- Promotes new and existing strategy applicable in social media platforms such as Facebook, Twitter, Blogs, Forums, Instagram, Forums, Chat applications, is required
- Brings the consumer's world to life through the use of qualitative and cultural mining, plus insightful synthesis of quantitative research
- Acts as an ambassador in the development of new insights, audience segmentation and cultural analysis that will build and clients' businesses
- Reviews qualitative, quantitative research, and behavioral data and independently be able to dive into research tools to draw and interpret insights
- Articulates data-driven insights in a logical flow in order to deliver a compelling and enlightening story to client
- Understands the intersection of business strategy, consumer insights and digital behavior in grounding big, purposeful ideas
- Demonstrates strong analytical and strategic skills to help solve clients' business problems
- Evaluates creative concepts and communication opportunities and provide sound feedback and/or recommendations, as appropriate
- Facilitates brainstorms, workshops and ideation sessions that drive greater creativity and innovation
- Directs the strategic development of client presentations and other important communication; delivering clear, compelling and persuasive communications to all stakeholders
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Life insurance
- 401k Matching
- Retirement Plan
- Tuition Reimbursement
