Head of Marketing

Our client is a fast-growing technology company seeking a Head of Marketing to lead brand, growth, and consumer acquisition strategy. This is a senior leadership role with end-to-end responsibility for marketing performance across digital and offline channels.

Requirements

• Define and execute the overall marketing and brand strategy aligned with business objectives.
• Lead and develop cross-functional teams covering branding, creative, digital marketing, and offline activation.
• Drive consumer acquisition strategies across owned platforms, apps, and third-party channels.
• Partner with senior management and provide regular reporting on key marketing and growth metrics.
• Manage and optimize relationships with external agencies to ensure effective execution and brand consistency.
• Develop compelling content and campaigns that resonate with target audiences across multiple platforms.
• Monitor market trends, customer insights, and competitor activity to inform strategic decisions.
• Leverage data and analytics to measure performance and continuously optimise campaigns.
• Ensure marketing activities comply with relevant regulations and brand governance standards.