Senior Manager, B2B Marketing

Weber Shandwick is seeking a Senior Manager of B2B Digital Marketing to lead integrated digital marketing strategy and execution for major B2B clients, focusing on demand generation and marketing automation, content strategy, and paid media.

Requirements

• 6-8 years of experience in digital marketing
• Proven expertise in B2B marketing, including demand generation, lead generation, ABM, and sales enablement
• Hands-on experience with B2B marketing automation and CRM platforms (e.g., Marketo, Pardot, Salesforce, HubSpot)
• Experience managing integrated campaigns and collaborating with creative, technical, and media teams