Manager, Digital Strategy
WebMDColorado, United States
Posted September 22, 2025
Full Time
About the Company
WebMD is a leading health information services provider offering objective healthcare content to consumers, clinical resources to healthcare professionals, and personalized decision support to employers and health plans. The company empowers users with the tools needed to actively manage health, stay informed about medical advancements, and make informed decisions, distinguishing itself through its comprehensive, accessible, and scientifically-backed offerings.
Job Description
WebMD is seeking a Manager of Digital Strategy to lead the development and execution of client-facing digital marketing campaigns. The role involves leading a team, analyzing data, collaborating with cross-functional teams, and ensuring client-optimized campaigns with a focus on ROI. It's a key position supporting a team exceeding $5M in annual revenue.
Requirements
- Lead a team of Digital Marketers & Analysts
- Analyze campaign metrics and provide recommendations
- Collaborate with cross-functional teams to implement digital strategies
- Design and maintain monthly reports
- Deliver regular client communications
- Participate in ad hoc presentations
- Establish and refine best practices
- Learn data-driven platforms
