Principal Product Manager - Yelp Assistant (Remote - United States)

Yelp is on a mission to build the most trusted local AI assistant—a powerful, conversational experience that enables millions of people to discover, compare, and connect with local businesses in ways never before possible. Yelp Assistant helps customers ask complex, nuanced questions and get reliable recommendations or take action, all in a seamless, intelligent conversation. We're at a pivotal moment where the boundaries between chat, search, social media and agentic AI are being redefined, and we're looking for a Principal Product Manager to lead us into this next chapter.

Requirements

• Define and drive a compelling multi-year product vision, strategy, and roadmap for Yelp Assistant, positioning it as the go-to conversational AI for local search, recommendations, and transactional tasks.
• Lead large, cross-functional teams by partnering closely with engineers, designers, machine learning researchers, business and marketing leaders, and executive stakeholders to deliver high-impact, end-to-end experiences at scale.
• Translate ambiguous user needs and emerging AI trends into clearly prioritized product bets, balancing bold innovation with measurable business value and core revenue health.
• Develop and iterate on zero-to-one features: anticipating customer needs and using Yelp's deep customer data from reviews and other sources to create new-to-world experiences in chat.
• Shape and evolve new paradigms for how chat and search blend together, and help define how Yelp meets rapidly changing user expectations in the AI era.
• Partner with engineering and ML teams to build scalable architecture that extends Yelp Assistant capabilities across Yelp's platform and through external integrations.
• Serve as the internal and external thought leader for Yelp Assistant—framing major strategic trade-offs, surfacing insights to the CEO and CPO, and championing a culture of experimentation, rigor, and user obsession.

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan
• Visa Sponsorship
• Four Day Work Week
• Generous Parental Leave
• Tuition Reimbursement
• Relocation Assistance