Join Yousician, a music-tech company that empowers people to play music they love, learn something new, and nourish their well-being. We're looking for a Senior Marketing Data Analyst to own and elevate marketing analytics across Performance Marketing and CRM.
Requirements
- 7+ years of experience in marketing or growth analytics for consumer apps or digital products, ideally subscription-based
- Deep hands-on expertise in marketing measurement, including attribution models, incrementality, MMM concepts, cohort-based LTV analysis, and experimentation
- Strong understanding of app and web tracking, including limitations, discrepancies, and common pitfalls
- Advanced SQL skills and extensive experience working with marketing platforms (Google Ads, Meta, TikTok, etc.) and BI tools (e.g. Looker, GA4, Tableau)
- Experience with MMPs such as Adjust or AppsFlyer
- Experience working with CRM data and tools (e.g. Braze), including lifecycle and retention analysis
- Strong statistical intuition and data storytelling skills
- Business-minded and outcome-oriented
- Excellent communication skills in English
Benefits
- Competitive compensation package - salary, perks- and work in an awesome office in the heart of Berlin
- Opportunity to join our international team, backed by the top VC's and competing with the best education applications in the world
- Meaningful and profound impact on the lives of millions of musicians and future musicians all around the world
- Chance to work with a passionate and friendly growing band of PMs, designers, developers and data scientists