Product Marketing Lead

As a Product Marketing Lead, drive local product performance by executing go-to-market strategies, managing pricing and campaigns, supporting product launches, and translating market insights into lifecycle improvements.

Requirements

• 5–8 years of experience in a similar role within the automotive industry.
• Solid understanding of the OEM dealer/importer business model.
• Strong project management skills, with the ability to manage multiple priorities and deadlines.
• Excellent communication and stakeholder management skills, able to collaborate effectively across functions.
• Strong analytical and problem-solving capabilities, with a data-driven mindset.
• Knowledge of EV technology, market trends, and regulatory requirements.
• Experience in sales, after-sales, or logistics is considered a strong plus.
• Proficiency in Microsoft Office, project management tools, and CRM systems.
• Bachelor’s degree in Business Administration, Marketing, Engineering, or a related field.
• Fluency in English; German and additional languages are a strong advantage.

Benefits

• Health insurance
• Company-paid life insurance
• Retirement plan
• Generous parental leave
• Tuition reimbursement