
12minutes is a specialized provider of first-aid training focused on infant and child emergencies. The curriculum, developed by emergency medicine specialists Dr. Annalena Dehé and Dr. Lukas Dehé, equips parents with the practical skills needed to respond confidently in critical situations. By combining medical expertise with a parent-centric approach, 12minutes delivers concise, evidence-based instruction that is both accessible and highly effective. The company's unique blend of clinical knowledge and user-friendly delivery sets it apart as a trusted resource for families seeking reliable child-first-aid education.
Growth Marketer position at 12minutes & ouchie, a profitable family brand with a 7-figure annual turnover, responsible for marketing, new projects, and scaling, with a focus on growth hacking and DTC/e-commerce.

12minutes

12minutes

12minutes is a specialized provider of first-aid training focused on infant and child emergencies. The curriculum, developed by emergency medicine specialists Dr. Annalena Dehé and Dr. Lukas Dehé, equips parents with the practical skills needed to respond confidently in critical situations. By combining medical expertise with a parent-centric approach, 12minutes delivers concise, evidence-based instruction that is both accessible and highly effective. The company's unique blend of clinical knowledge and user-friendly delivery sets it apart as a trusted resource for families seeking reliable child-first-aid education.
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