Principal Product Manager

Achieve is a leading digital personal finance company seeking a Principal Product Manager - SEO/AEO to lead organic traffic growth via prominent, positive placements in traditional search engines and AI-driven answer engines. The ideal candidate is an impact-driven leader with a consistent track record of delivering quantified organic growth in fintech or similar highly competitive industries.

Requirements

• 10+ years of SEO/Organic Growth experience in highly competitive, high-volume markets, with a proven focus on AEO/AI optimization over recent years.
• Strong technical understanding of search algorithms, Knowledge Graphs, RAG (Retrieval-Augmented Generation), and scraping signals across major search and LLM platforms.
• Proven success directly driving lead growth and digital brand authority via organic channels.
• Exceptional cross-functional executor capable of driving engineering and content pipelines to deliver rapid results.
• Analytical mindset with experience leveraging internal BI tools alongside third-party SEO and emerging AI attribution software.
• Strong business acumen with the ability to translate complex search technicalities into clear business impact for executive audiences.

Benefits

• 401(k) with employer match
• Medical, dental, and vision with HSA and FSA options
• Competitive vacation and sick time off, as well as dedicated volunteer days
• Access to wellness support through Employee Assistance Program, physical and mental health wellness programs
• Pet care discounts for your furry family members
• Financial support in times of hardship with our Achieve Care Fund
• A safe place to connect and a commitment to diversity and inclusion through our six employee resource groups