This fast-growing wellness company is looking for an E-commerce Lead to own and scale the Shopify storefront, driving growth, conversion, and customer experience. The ideal candidate will have 5+ years of experience in DTC ecommerce or digital marketing, with a deep understanding of performance marketing and DTC growth levers.
Requirements
- 5+ years of experience in a DTC ecommerce or digital marketing role
- Hands-on experience managing and optimizing Shopify sites
- Deep understanding of performance marketing and DTC growth levers
- Experience with analytics tools like Triple Whale or similar
- Proficiency with Klaviyo, SMS platforms (e.g., Postscript, Attentive), and marketing automation
- Ability to manage cross-functional projects involving developers and creative teams
- Proven track record working with paid media partners and managing media budgets
- Strong grasp of customer retention and lifecycle marketing strategies
- Industry experience in beauty, wellness, personal care, or supplements preferred
- Analytical mindset with a creative approach to solving problems and improving user experience
Benefits
- 401k Matching
- Generous Paid Time Off