51515135808 - Web Analyst
Activate TalentKenya
Posted December 10, 2025
Full Time
About the Company
No company description available.
Job Description
Our client is seeking a Web Analyst to elevate our data-driven decision-making across our Shopify ecosystem. This role will own the end-to-end analytics infrastructure and deliver actionable insights that fuel growth, optimize user journeys, and improve conversion performance.
Requirements
- 3+ years of experience as a Web or Digital Analyst in a Shopify or ecommerce environment.
- Expert knowledge of Google Analytics 4 (GA4) and Google Tag Manager (GTM), including custom event setup and dataLayer configuration.
- Strong understanding of Shopify data structure, checkout events, and app integrations.
- Proficient in Looker Studio (or similar BI tools such as Tableau or Power BI).
- Familiarity with JavaScript, Liquid, and HTML for implementing and debugging tracking codes.
- Strong analytical and quantitative skills with a deep understanding of ecommerce KPIs and conversion metrics.
- Experience working with cross-functional teams including developers, marketers, and product managers.
Benefits
- Competitive salary
- Generous paid time off
- 401k matching
- Health, dental, and vision insurance
- Paid holidays and vacation days
- Professional development opportunities