Media Buyer - Meta & Tiktok - 41437970537

We’re helping our client, a premium nutritional wellness company, find a Paid Media Specialist to manage and optimize paid social campaigns across various platforms. In this role, you’ll handle day-to-day campaign execution, performance monitoring, and creative testing to ensure efficiency and growth.

Requirements

• +4 years of experience in paid social media advertising, preferably for DTC brands
• Hands-on experience with Facebook Ads Manager, TikTok Ads Manager, Pinterest Business, and programmatic display platforms
• Experience with influencer and publisher allowlisting processes and content amplification
• Proven ability to manage budgets and optimize campaigns for performance metrics (CPA, ROAS, CTR, conversion rates)
• Knowledge of tracking pixels, conversion events, attribution models, and iOS 14.5+ privacy changes
• Familiarity with Excel/Google Sheets for reporting and analysis
• Experience with YouTube Brand Connect and YouTube advertising ecosystem (preferred)
• Understanding of landing page optimization and testing methodologies
• Strong attention to detail with ability to manage multiple campaigns simultaneously
• Analytical mindset with ability to identify trends and optimization opportunities
• Excellent organizational, time management, and communication skills
• Ability to work efficiently in a fast-paced environment

Benefits

• 401k Matching
• Retirement Plan