AXS connects fans with the artists and teams they love. Each year we sell millions of tickets to thousands of incredible events – from concerts and festivals to sports and theater – at some of the most iconic venues in the world.
Requirements
- Manage real-time bid strategies to achieve target CPC and ROI across campaigns.
- Apply a mix of automated rules and manual adjustments to maintain budget alignment and performance goals.
- Analyze keyword performance and continuously refine ad copy to improve CTR and conversion rates.
- Test messaging variations and identify new optimization opportunities.
- Lead campaign setup and launch efforts, ensuring alignment with targeting strategies, device optimization, ad extensions, and scheduling parameters.
- Develop templates and repeatable processes for large-scale campaign deployments.
- Collaborate with MarTech to implement automation and improve speed to launch.
- Monitor performance KPIs, adjust campaign strategy based on insights, and regularly assess campaign health.
- Build and refine performance dashboards to surface real-time campaign insights and inform strategic decisions.
- Prepare campaign reports highlighting key trends, wins, and areas for improvement.
- Analyze performance data to drive actionable next steps.
- Develop and manage A/B testing plans to optimize ad copy, bidding strategies, and keyword targeting across high-volume campaigns.
- Partner with the Director of Paid Marketing to align operational efforts with broader marketing objectives.
- Identify opportunities for process improvements and automation.
- Stay current on paid search trends and best practices, incorporating new tactics to enhance overall campaign performance.
Benefits
- Medical, dental and vision insurance
- Paid holidays
- Vacation and sick time
- Company paid basic life insurance
- Voluntary life insurance
- Parental leave
- 401k Plan (with a current employer match of 3%)
- Flexible spending and health savings account options
- Wellness offerings