CRM & Lifecycle Lead

Amartha is looking for a CRM & Lifecycle Lead to build and scale its CRM function into a world-class growth engine. The role involves leading lifecycle strategies, managing a team, and collaborating with cross-functional teams.

Requirements

• 6+ years in CRM, Lifecycle, or Retention Marketing roles in fintech, e-commerce, SaaS, or consumer tech
• Strong track record of building and optimizing lifecycle programs at scale across digital channels
• Experience managing a team and leading strategic planning
• Deep knowledge of CRM tools and platforms (Clevertap, Braze, MoEngage, etc.)
• Data-literate: able to read dashboards, define metrics, work with SQL/Looker/DataStudio (a plus)
• Strong communicator and collaborator with cross-functional leadership experience

Benefits

• Generous Paid Time Off
• 401k Matching
• Retirement Plan
• Visa Sponsorship
• Four Day Work Week
• Generous Parental Leave
• Tuition Reimbursement
• Relocation Assistance