ANDMORE is a wholesale marketmaker that fuels opportunities for wholesale buyers and sellers to connect, grow and prosper. We are looking for a Product Marketing Manager – Lifecycle Marketing to build and execute our lifecycle marketing strategy across the buyer journey.
Requirements
- 3–6+ years of experience in product marketing, lifecycle marketing, or CRM, with a strong focus on email marketing.
- Proven success in driving engagement and retention through lifecycle campaigns—ideally in a B2B or marketplace environment.
- Familiarity with the buyer mindset and behavior within a platform like ANDMORE, or other B2B2B ecosystems.
- Experience with marketing automation platforms (e.g., Braze, Iterable, HubSpot, Marketo).
- Excellent email copywriting and editing skills for a professional, buyer-facing audience.
- Strong understanding of segmentation, personalization, and testing strategies.
- Data-driven decision-maker with experience analyzing campaign performance and customer behavior metrics.
- Collaborative mindset with the ability to work cross-functionally with product, content, and analytics teams.
Benefits
- Competitive medical, dental, vision, EAP, FSA, and 401k Retirement Match
- Unlimited PTO
- Paid parental leave
- BYOD (cell phone compensation)
- Tuition reimbursement
- Workplace Rewards providing discounts to a wide variety of consumer products and services
- Seed grant of at least $750 annually into your Value HSA Plan