We are seeking a hard-working, innovative, detail-oriented and creative team player to join our Aptive team as a Sr Analyst, Marketing Analytics position in Provo, Utah. The individual will lead day-to-day execution of marketing performance measurement and ensure accurate reporting of marketing KPIs across channels and customer segments.
Requirements
- Strong experience in marketing analytics, performance measurement, or business intelligence
- Hands-on expertise analyzing paid media, CRM, and digital marketing data
- Advanced analytical and problem-solving skills with the ability to translate data into insights
- Experience with analytics and visualization tools
- Strong communication skills with the ability to present insights to non-technical stakeholders
- Ability to manage multiple priorities in a fast-paced environment
- 8-10 years of experience in marketing analytics, business intelligence, or related roles
- Google Analytics (GA4) Certification, preferred
- Adobe Analytics or Adobe Experience Platform certifications, preferred
- Marketing analytics or experimentation certifications (e.g., CRO, A/B testing, optimization programs), preferred
Benefits
- Annual Merit bonuses
- Group Health, Dental, and Vision plans
- Pet insurance, Life insurance, and EAP benefits
- 401K with employer match up to 4%
- Paid holidays and paid time off
- Opportunity for advancement