Marketing Data Scientist I

The Marketing Data Scientist works with various stakeholders to enable data-driven marketing by leveraging analytics, predictive modeling, and data visualization to uncover customer insights and guide strategic decision-making across the organization.

Requirements

• Collect, integrate, and clean marketing data from multiple sources
• Conduct exploratory data analysis and assist in simple model development
• Analyze campaign, customer, and channel data to uncover patterns, trends, and anomalies
• Build, validate, and apply statistical or machine learning models
• Evaluate marketing effectiveness using attribution models, A/B tests, and KPIs
• Create dashboards, reports, and presentations to communicate findings
• Partner with internal marketing teams, sales, finance, and data engineering teams
• Leverage modern tools and platforms such as Python, SQL, Databricks, Tableau/Power BI
• Adhere to data privacy regulations and organizational standards for ethical data use
• Contribute to data stewardship and governance for marketing data assets
• Stay updated with industry trends, tools, and best practices
• Collaborate with marketing teams, IT, and other departments to gather data requirements and share insights
• Clearly communicate findings and recommendations to both technical and non-technical stakeholders
• Occasional travel for training, meetings, or trade shows may be required

Benefits

• Medical, Dental and Vision Insurance
• Company-Provided Life Insurance
• Voluntary Life Insurance
• Flexible Spending Account (FSA)
• Supplemental Insurance Plans (Accident, Cancer, Hospital, Critical Illness)
• Matching 401(k) Retirement Plan
• Annual Bonus
• Wellness Incentive Program
• Free Onsite Medical Clinics
• Free Onsite Lunch
• Tuition Reimbursement Program
• Trip of a Lifetime
• Paid Parental Leave
• Paid Time Off
• Volunteer PTO
• Employee Assistance Provider (EAP)