Director, Sales - State Farm Stadium

The Director of Sales is responsible for participating in all efforts to sell the facility for events, primarily in the areas of trade/consumer shows, corporate events, special occasions, and other large events. The Director will develop and implement sales and marketing plans, oversee event tracking, and serve as liaison to other departments.

Requirements

• Direct and participate in the development and implementation of goals, objectives, policies, and priorities of all sales programs and activities
• Develop yearly sales and marketing plan for the facility
• Develop, maintain and coordinate facility rental efforts
• Oversee event tracking procedure – contracts, deposits, insurance certificates
• Serve as liaison from sales to all other departments
• Work closely with Stadium’s food and beverage vendor catering to co-bid on food/beverage-related business
• Plan, organize, and coordinate sales presentation efforts and collateral for the facility
• Prepare clear and concise facility rental inventory reports
• Develop and implement revenue and expense budget for sales department
• Attend appropriate sales and industry related functions
• Prepare and present staff reports and other related correspondence
• Act as event coordinator or manager on duty for selected facility events and functions
• Analyze challenges, identify alternative solutions, project consequences of proposed actions; present recommendations to management; implement approved recommendations in support of organizational objectives
• Present weekly activity, event, and sales status report to management