The ANA is seeking a Business Development Director to drive sustainable growth, build relationships with CMOs and marketing leaders, and lead the sales cycle. The role involves managing the sales cycle, activating new and existing relationships, and utilizing data and insights to enhance partner value propositions.
Requirements
- Manage the entire sales cycle: prospecting, pitching, negotiations, and closing
- Activate a network of new and existing relationships to generate and expand business opportunities within an assigned territory
- Utilize strong communication, interpersonal and presentation skills to highlight the compelling value proposition of joining the ANA to all external stakeholders
- Apply data, insights, and CRM intelligence to enhance partner value propositions, refine targeting and pipeline management, and strengthen revenue forecasting and decision-making
- Lead with emotional intelligence, resilience, and ability to perform under high pressure and ambitious targets
- Research new business opportunities across all industries, digging deeper into their marketing teams and structures to identify key contacts
- Remain updated on the ANA’s offerings, industry knowledge and best practices
- Adhere to ANA’s vetting process for new member acquisitions (eligibility, requirements, approval, etc.)
- Stay closely attuned to trends across the marketing industry while monitoring the competitive landscape
- Produce regular reports on sales activity, conversion rates, KPIs, and acquisition and revenue forecasts
- Partner with internal teams to ensure development strategies enhance the prospect experience
- Continuously update and maintain accurate records of prospective members
- Achieve monthly, quarterly, and annual membership sales targets
- Serve as a strategic advisor to the Head of Business Development
- Travel as required to meet with members and prospects
Benefits
- Comprehensive health and wellness benefits
- 401k with company match
- Flexible scheduling
- Generous paid time off program
- Casual dress code
- Incentives
- Rewards
