Director, Social Media & Digital Content

The Director, Social Media & Digital Content is a senior strategic leadership role responsible for shaping and executing a best-in-class, social-first content ecosystem across Beautynova Americas’ professional haircare portfolio.

Requirements

• 10+ years of experience in content strategy, social media, digital marketing, or creative leadership roles.
• Proven experience leading teams across social, content creation, and production.
• Track record of building and scaling content strategies for beauty, grooming, lifestyle, or professional-led brands.
• Experience working with internal teams, agencies, creators, and production partners.
• Strong understanding of how to balance brand-building and performance-driven content.
• Deep understanding of how content ladders to brand strategy, education, and business objectives.
• Strong instinct for cultural relevance — especially within professional and creator-driven ecosystems.
• Hands-on knowledge of social platforms and content formats, and what actually performs vs. what just looks good.
• Fluent in analytics, reporting, and optimization — measurement is a given, not an afterthought.
• Equal parts visionary and executor — you can set the bar high and build the systems to meet it.
• Ability to scale content without losing consistency, quality, or authority.
• Strong editorial eye and storytelling sensibility, with the ability to give clear, constructive feedback.
• Collaborative, Pro-First Leadership
• Respected partner to education and professional communities — you understand that credibility is earned.
• Confident decision-maker who can push boundaries while protecting long-term brand equity.

Benefits

• Paid Time Off
• Medical, Dental, Vision Insurance
• FSA/HSA
• Life/Accident Insurance
• Employee Assistance Program (EAP)
• Professional Development Resources
• 401(k) Employer Match Program