Marketing Lead, CRM
Boehringer IngelheimHo Chi Minh City, Vietnam
Posted March 27, 2026
Full Time
About the Company
Boehringer Ingelheim is a global pharmaceutical leader with over 53,000 employees dedicated to advancing health through innovation. Specializing in human and animal healthcare, the company offers a range of products including biopharmaceuticals, contract manufacturing, and research services. Committed to improving lives worldwide, Boehringer Ingelheim's collaborative culture drives breakthroughs in pharmaceutical science.
Job Description
The Marketing Lead, CRM position is responsible for leading the development and execution of operational plans for defined therapeutic areas and brands, maximizing customer engagement, and driving sales growth and market share gain. The role requires a strong background in pharmaceutical marketing, leadership experience, and proficiency in MS Office, Outlook, and database applications. The successful candidate will lead a team, develop business cases, and collaborate with cross-functional teams to achieve business objectives.
Requirements
- University / Bachelor degree, major in Business Administration and / or Pharmaceutics
- Solid experience in pharmaceutical marketing at a managerial level
- Prior track record of success
- Proficiency in MS Office, Outlook, and database application
- Fluent English communications in reading, writing, and speaking
- Highly developed communication skills, both written and spoken
- Ability to multi-task, organize, plan, and solve problems effectively
- Strong business acumen, coupled with good balance of strategic thinking and operational rigor
- Strong analytical and planning ability
- Strong interpersonal skills
- Scientific orientation
- Passion for performance
- Decision making
Benefits
- Competitive salary
- Benefits package
- Opportunities for career growth and development
