Associate Director - Omnichannel Insights & Data

The Associate Director, Omnichannel Insights and Data leads the strategy, development, and optimization of digital measurement and analytics platforms. As business product owner, you will oversee platforms including Crossix, enterprise BI tools (e.g., DOMO, Power BI), campaign optimization solutions, and next-generation always-on analytics platforms.

Requirements

• Serve as business product owner for digital measurement and analytics platforms including Crossix, enterprise BI tools, and campaign optimization solutions.
• Design and enable interactive platforms for campaign planning, optimization, and post-campaign reviews, embedding actionable recommendations and real-time alerts.
• Develop and support capabilities for campaign optimization, including advanced performance diagnostics, pacing, frequency, channel effectiveness, channel synergy, and test-and-learn frameworks.
• Oversee design and implementation of analytics agents and agentic frameworks to automate insight generation, pattern discovery, and measurement scale.
• Integrate large language models (LLMs) and enablement layers within analytics platforms for classification, summarization, clustering, and automated content analysis.

Benefits

• Paid Time Off
• Health Coverage
• Wellbeing Support
• Financial Well-being and Protection