Growth Marketer

The Growth Marketer earns presence in hard-to-reach communities and turns that presence into pipeline, contributing to UK and AU pipelines and laying the groundwork for US market entry.

Requirements

• 4+ years in growth or demand generation marketing — ideally in B2B SaaS or EdTech with institutional, long-cycle buyers.
• Experience owning field and event marketing — conference strategy, sponsored events, and hosted roundtables.
• Strong analytical capability — able to build a dashboard, read the data, and make decisions from it without needing it to be perfect first.
• A builder's mindset, comfortable creating programs from scratch and iterating fast without losing commercial discipline.
• Genuinely interested in the higher education sector — the buyers, the events, the communities, and what actually moves them.
• Cares about whether the pipeline generated is good pipeline. Volume without quality is not the job.
• Sharp and self-directed, able to identify what needs to happen and move without needing a brief.