We are seeking a visionary and strategic Head of Marketing to lead and scale our brand, acquisition, and growth initiatives. The successful candidate will design and execute an integrated marketing strategy spanning brand development, digital channels, offline activations, partnerships, and performance marketing.
Requirements
- Define and own the annual marketing strategy aligned with business objectives
- Lead development of the brand platform, positioning, value propositions, and messaging across all customer touchpoints
- Drive the performance marketing mindset
- Manage the marketing budget
- Lead the marketing team
- Collaborate with sales, product/development and operations
- Analyse market trends, competitive activity, consumer behaviours and channel performance
- Drive digital transformation of marketing
- Oversee agency and vendor partnerships
- Oversee brand activations
- Monitor and report marketing performance
- Ensure brand consistency
Benefits
- Competitive salary
- Performance-based incentives
- Opportunity to lead a high-impact marketing function
- Responsibility and autonomy
- Professional development and career growth opportunities
- Exposure to both regional markets and high-profile brand projects