Coupang is reimagining the shopping experience with the goal of wowing each customer from the instant they open the Coupang app to the moment an order is delivered to their door. As a marketing data professional, you will be responsible for analyzing tens of millions of data points and providing actionable insight for marketing managers and leadership.
Requirements
- Collaborate and be a thought partner for marketing managers, CRM managers, marketing engineers, designers, and other stakeholders to make data-driven decisions.
- Build machine learning models include but are not limited to customer churn, product sales, banner clicks and sales of marketing campaigns.
- Perform insightful analysis on growth marketing (customer & product) metrics to enable effective marketing campaigns.
- Provide clear and actionable recommendations on CRM promotions by analyzing user behavior data in the APP.
- Conduct hypothesis testing, A/B testing and regression analysis on online ad performance.
- Create a data pipeline to ensure data availability and quality.
- Interpret and present your data story to marketing leadership.
- Foster an analytic culture as part of a growing data team.
Benefits
- Competitive salary
- Opportunities for career growth and development
- Collaborative and dynamic work environment