As a Medior CRM Lifecycle Consultant at DEPT®, you will translate CRM and Digital Marketing strategy into concrete CRM campaigns, journeys, and segmentation. You will focus on the “what”, “when” and “where” of customer interactions throughout the lifecycle, ensuring campaigns are relevant, timely, and aligned with business goals and customer experience principles.
Requirements
- 2-4 years of experience in CRM, marketing automation, lifecycle marketing, or customer journey design
- Solid understanding of customer behaviour, lifecycle thinking, and segmentation models
- Hands-on experience with one or more CRM platforms (like Salesforce Marketing Cloud, Bloomreach, Adobe Campaign, Microsoft Dynamics, SAP Emarsys and others)
- Experience managing end-to-end CRM campaigns, from planning to execution and optimization
- A data-informed, performance-driven mindset with strong familiarity with CRM KPIs
- A structured way of working, with strong stakeholder management and collaboration skills
- Full working proficiency in Dutch and English
Benefits
- Flexible, hybrid working policy
- 24 vacation days per year
- DEPT\U0049/YOU Learning Menu
- DEPT\U0049/YOU Special Programs
- Contribution to health through the OpenUp platform
- Gym and wellness discounts
- Healthy lunches at the office
- Discount on lease bike
- NS Business Card