Consumer Insights Manager

Consumer Insights Manager is responsible for leading the insights strategy and execution within the France hub for all categories and brands. The role involves sharing, activating, and democratizing consumer insights among local teams, working closely with Global Planning teams, and contributing to shaping the future of iconic brands in the French context.

Requirements

• Minimum 7 years of experience in market research and consumer insights
• Experience on the advertiser side, ideally in the FMCG industry, is highly valued; experience in the beverage industry is a plus
• Solid experience in quantitative and qualitative analysis, with mastery of various methodologies
• Insatiable curiosity to understand consumers and their environment, combined with a strategic and business-oriented mindset
• Excellent communication skills, with the ability to inspire and influence internal teams through consumer, shopper, and brand insights