Senior Marketing Operations Manager

Edmentum is a dynamic educator and student-focused company dedicated to tech-enabled learning solutions. We are on a mission to create innovative, proven learning technology, partnering with educators to ignite student potential. As our Sr. Marketing Operations Manager, you will architect the advanced analytics, systems, and operational frameworks that power our modern demand and consumer growth engine.

Requirements

• 7-10 years of experience in marketing analytics, marketing operations, or revenue analytics roles
• Strong expertise in lead lifecycle management, funnel analytics, and marketing operational frameworks
• Skilled in attribution modeling, reporting accuracy, and data-driven performance optimization
• Highly skilled in forecasting, predictive modeling, and statistical analysis with a strong foundation in data hygiene, enrichment, and CRM/MAP data governance
• Deep experience with Salesforce, Marketo/HubSpot, and marketing technology infrastructure
• Excel in UTM governance, naming conventions, campaign hierarchy, and operational documentation
• Understand attribution modeling, campaign taxonomies, lifecycle frameworks, and the operational mechanics of demand generation
• Design and execute structured experiments and know how to apply results to improve performance

Benefits

• Medical, dental, and vision insurance with various plan options
• 401(k) retirement plan with company matching
• Flexible Time Away Program
• 10 paid holidays, 2 floating holidays, 1 wellness day, and a winter office closure at the end of December