Marketing Lead

We are seeking a dynamic, strategic, and AI-forward Vertical Marketing Leader to accelerate growth in our Financial Services, Technology, Entertainment, Staffing, Retail, Canada geographic markets. The role will lead the end-to-end development of targeted marketing programs and own and execute go-to-market strategies that generate leads, increase revenue, and drive client engagement.

Requirements

• 5+ years of B2B marketing experience, ideally in regulated, complex, or compliance-driven industries
• Strong track record of supporting sales teams and influencing revenue through marketing
• Hands-on experience with AI-powered marketing platforms (e.g., Jasper, Writer, ChatGPT, HubSpot AI, predictive lead scoring tools)
• Proven success managing multi-channel campaigns and tailoring messaging by audience and vertical
• Strategic thinker with an eye for detail and strong project management skills
• Exceptional verbal and written communication skills, with the ability to present to sales, leadership, and executive stakeholders
• Comfort operating in a fast-paced, matrixed environment with shifting priorities
• Passion for innovation, experimentation, and continuous improvement

Benefits

• Ability to work remotely with occasional business travel
• Medical, Vision, Dental, and supplementary benefit plans
• 401k with an employer match, and an Employee Stock Purchase Plan (ESPP)
• Competitive and flexible Paid Time Off (PTO) and 9 paid company holidays
• Access to tech and growth opportunities, and leaders who want you to succeed!