Senior Marketing Specialist, Conferences

Gartner is seeking a Senior Marketing Specialist to assist in delivering paid conference registrations for assigned volume and revenue goals. The role will involve executing and monitoring complex marketing and digital strategies and campaigns to targeted client and prospect segments.

Requirements

• Metrics-driven and insatiably curious with a minimum of 3+ years’ experience in outbound / digital marketing and direct responsibility for delivering revenue through marketing and sales channels
• Exceptional project management skills
• Knowledge and experience in marketing campaign creation, lead management, and pipeline conversion
• Data-driven and analytical; experience with Google Analytics a plus
• Great interpersonal, collaborative and communication skills
• Email marketing, with marketing automation experience such as Eloqua or similar
• Experience with fundamental principles of design
• SEO/SEM
• Web content creation and content management skills; experience with Adobe Experience Manager a plus
• Left Brain + Right Brain by nature; understand data and analysis and be able to use it to calibrate campaigns and create better content/copy

Benefits

• Competitive base salary
• Flexible work environment
• Great work culture