At GEICO, we're building a next-generation marketing organization. The Senior Director, Marketing Strategy & Intelligence will lead the development of GEICO's annual and 3-year marketing strategy, aligning priorities to enterprise growth and long-term value creation. This role is a key advisor to the CMO and thought partner to the executive team.
Requirements
- 10–15+ years in marketing strategy, consulting, or a related field, with experience operating at senior leadership levels.
- Proven ability to move between high-level strategy and detailed execution.
- Deep experience in customer insight, segmentation, and growth strategy, paired with strong brand and marketing intuition.
- Exceptional storytelling and communication skills—able to influence at the CMO/CEO level.
- Experience operating in ambiguous, fast-paced environments and leading through transformation.
- Strong understanding of data, analytics, and emerging AI capabilities and how they apply to marketing strategy.
- Demonstrated ability to lead cross-functional initiatives and drive alignment across complex organizations.
Benefits
- Comprehensive Total Rewards program that offers personalized coverage tailor-made for you and your family’s overall well-being.
- Financial benefits including market-competitive compensation; a 401K savings plan vested from day one that offers a 6% match; performance and recognition-based incentives; and tuition assistance.
- Access to additional benefits like mental healthcare as well as fertility and adoption assistance.
- Supports flexibility— We provide workplace flexibility as well as our GEICO Flex program, which offers the ability to work from anywhere in the US for up to four weeks per year.