Director of Ecommerce

Hadley Designs is a family-founded brand committed to making early learning engaging, screen-free, and fun. We are seeking a mission-driven, hands-on leader to own and scale our direct-to-consumer (DTC) ecommerce channels as Director of Ecommerce.

Requirements

• 5 to 10+ years of experience scaling DTC ecommerce brands on Shopify with paid social
• Proven track record growing brands beyond $20M in revenue
• Deep fluency in Meta and TikTok Ads and high velocity creative testing
• Hands-on experience with Shopify, Klaviyo, and Postscript
• Understanding of bundles, upsells, funnels, and LTV
• Ability to write, review, and optimize high-converting landing pages
• Experience leading a remote team with clear cadences and accountability

Benefits

• Real ownership and trust
• Autonomy, creativity, and accountability
• Ongoing learning, training, and tools to sharpen knowledge and strategies
• A+ team members that value excellence, growth, and doing the right thing
• Meaningful work building something that helps families learn together