Hearst Media Production Group is seeking a Director, YouTube Strategy to define and lead the company’s YouTube growth strategy across its portfolio of digital properties, programming, and brands.
Requirements
- Define and lead YouTube strategy across channels, franchises, and digital brands, establishing the roadmap, priorities, and success measures for growth, engagement, revenue opportunity, and platform expansion.
- Serve as the senior advisor on YouTube performance and platform strategy, translating analytics, viewer trends, competitive intelligence, and market developments into recommendations that inform content packaging, publishing, and distribution decisions.
- Oversee YouTube analytics ecosystem, including strategic management of third-party partnerships, assessment of partner effectiveness, and development of internal analytics capabilities.
Benefits
- Medical
- Dental
- Vision
- 401(k) matching
- Emotional Wellness Support
- Paid Time Off
- Paid Parental Leave
- LGBTQ+ Health Services