We are seeking a Vice President, Product Strategy & Commercialization to lead our national brand and product portfolio strategy—from innovation through launch. This role will drive consumer-led product development, technical formulation, and end-to-end commercialization, building a best-in-class portfolio across all active markets.
Requirements
- Extensive experience in product strategy, innovation, and commercialization (cannabis or highly regulated industry preferred)
- Strong track record of building and scaling product portfolios and driving revenue growth
- Deep understanding of consumer trends, product development, and go-to-market strategy
- Experience leading cross-functional teams across product, marketing, and operations
- Knowledge of formulation, packaging, and regulatory requirements
- Strategic thinker with strong execution skills and attention to detail
- Comfortable operating at both a high-level and in the details within a fast-paced environment
Benefits
- Competitive base pay
- Medical, dental, and vision coverage
- Team member discount in our stores
- Health Savings Account
- Pet insurance
- 401(K) with a company match
- Company-paid short term and long-term disability
- Life and AD&D insurance
- Mental health and urgent care services
- Referral program
- Generous paid time off (PTO)