Digital Marketing Specialist (m/w/d)

We are continuously accepting applications for a Digital Marketing Specialist position. The ideal candidate has a completed degree in Marketing, Communication, Economics, or a comparable qualification, several years of professional experience in digital marketing with a focus on paid campaigns, and funded experience with Retail Media platforms and platform-specific measurement and audience solutions. They should also have secure handling of 1st party data, highly developed analytical skills, and very good knowledge of common analysis and reporting tools. The role involves planning, implementation, control, and optimization of digital paid campaigns, as well as development of cross-channel campaign strategies, building and activation of 1st party data strategies, and more.

Requirements

• Completed degree in Marketing, Communication, Economics or comparable qualification
• Several years of professional experience in digital marketing with focus on paid campaigns
• Funded experience with Retail Media platforms as well as platform-specific measurement and audience solutions
• Secure handling of 1st party data
• Highly developed analytical skills
• Very good knowledge of common analysis and reporting tools
• Ability to work in a team and take responsibility

Benefits

• Possibility for mobile & flexible work
• Individual development opportunities & international career chances
• Company car for employees
• Social fund of the works council
• Nursery in cooperation with Wieland
• Occupational health management e.g. E-GYM Wellpass