CRO Expert

Apex is a growing agency focused on Conversion Rate Optimization (CRO), aimed at boosting client sales without increasing ad budgets. The Conversion Rate Optimization Expert is responsible for enhancing the performance of our clients’ websites by implementing data-driven strategies that maximize their conversion rates.

Requirements

• Developing and implementing tailored, data-driven backend CRO strategies for our agency’s clients to enhance their website performance and maximize conversion rates
• Performing thorough brand audits of clients’ websites to identify areas for improvement
• Conducting in-depth analysis of user behavior using analytical CRO tools, user feedback, heatmaps, and session recordings to identify trends and opportunities for optimization
• Designing, executing, and managing A/B and multivariate tests to validate hypotheses and measure the impact of the CRO changes implemented
• Optimizing brands’ landing and product pages, checkout flows, and overall website architecture
• Collaborating closely with copywriters, designers, and developers to implement best practices and innovative solutions that enhance the user experience and reduce funnel friction points
• Monitoring and reporting on the performance of CRO initiatives, providing actionable insights and strategic recommendations for continuous improvement

Benefits

• Competitive salary
• Opportunities for career growth and professional development
• Collaborative and dynamic work environment
• Flexible working hours and remote work options